About

A bit about who I am and what I've done.

I'm Yekta, a product manager based in Ankara. Before product management I worked in procurement and customer success. That left me able to look at the job from the other side of it — from the user's point of view. What I try to do now is put out products people genuinely use, rather than software that's technically correct and a chore to get through. I'll also be sharing my own projects and research on this site.


Experience

Mükellef Teknoloji — Product Manager

Apr 2024 – Present

Sole product manager for a platform serving small businesses across three primary markets — Turkey, the US, and the UK — plus six secondary jurisdictions. Built a tax management product that replaced a manual, accountant-dependent process, and self-serve company formation tracking now used by every new customer. Designed and piloted a new pricing model, then recommended reverting when the market would not adopt it. Own product analytics in Metabase and lead the rollout of Jira Product Discovery for roadmap planning.

Evreka — Customer Success Manager

Sep 2022 – Apr 2024

Evreka builds operations-management software and hardware for waste management companies worldwide. I managed around ten enterprise accounts across Europe and North America; every account in the portfolio renewed, and every proof of concept I owned converted into a signed contract. Translated complex customer needs into technical specifications for engineering teams and owned UAT, reducing pre-launch issues.

GE Renewable — Procurement Associate (part-time)

Nov 2021 – Jul 2022

Managed supplier contracts, logistics, and financial operations in a global renewable energy environment. Contributed to cost reductions through negotiation and process improvement, with on-time delivery held above 90%. Used SAP and Tableau for operational tracking.


Education

Middle East Technical University

B.S. in Industrial Engineering

2017–2022 · CGPA: 3.25 / 4.00

Universidade do Porto, Portugal

Exchange Student

Spring 2019


Skills

Product management

Market Analysis Competitive Analysis Product Roadmap Pricing Strategies Stakeholder Management Technical Specifications Requirements Analysis Acceptance Criteria and UAT AI-assisted Product Discovery Prompt-driven Prototyping

Compliance and regulation

Company Formation Tax Compliance Cross-border Regulation Multi-jurisdiction Product Regulatory Requirements Customer Onboarding KYC Vendor Evaluation

Agile and tools

Scrum Kanban Jira Jira Product Discovery Confluence Figma Postman

Data and analytics

SQL Metabase PostHog Firebase Clarity PowerBI A/B Testing

Certificates

Scrum PSPO I


A bit personal

Outside of work, I spend most of my free time in nature — hiking, camping, and skiing whenever I get the chance. I also juggle, which surprises more people than it should. These aren't escapes from work; they're extensions of the same mindset: patience, focus, and the satisfaction of doing something well.